SOCIAL RESONSIBILITY

At Bialetti Industrie social responsibility is a value that is part of the company culture, equally shared at every level. Corporate Social Responsibility is a tangible asset that evolves in real time with innovative formulas and major partners. The centrality of human resources and the strong relationship with the surrounding area are its most visible expressions, implemented with actions aimed at improving the quality of the environment, both inside and outside the company.

Collaboration with AIRC (Italian Association for Cancer Research) and with various associations for breast cancer research in many other countries, is part of a wider framework of responsibility in relation to all publics. To sustain the AIRC and the Breast Cancer Association, Bialetti Industrie has produced the “Pink” line of coffee makers, small electrical appliances and cookware, with part of the proceeds going to the association for the fight against cancer.